The essence of KHAMA.ES’s PopUp is to offer the benefits of a quick nap, under the motto ‘You deserve a break’.
If you are in Madrid, and you want to relax in a unique space,visit thefirst PopUp of the break in Spain, from April 28 to May 7 in the Barrio de Malasaña, C / Velarde No 14 of Madrid.
Why in Malasaña?
The neighborhood of Malasaña defines the fresh and young image of KHAMA.ES. Malasaña is considered by many to be a visionary neighborhood where the avant-garde and daily routine coexist perfectly. A mixture that makes it a truly unique neighborhood where KHAMA.ES finds the right synergy to transfer the user’s brand philosophy. In addition, the spontaneity of the malasaña spring will be moved inside the PopUp through a fresh distribution and a style in which it will be played with natural elements.
You deserve a break
The novelty of KHAMA.ES PopUp is that it is not about selling mattresses on the premises,but of giving you the opportunity to feel in the first person the best comfort, taking a nap in the premises.
KHAMA.ES is a 100 digital firm and with this PopUp the brand offers that people can have a direct contact with their brand values and enjoy special moments. With a clear vocation to offer personalized solutions of healthy rest,it is a firm of transparent and innovative spirit, something that will transmit in the PopUp,which will play with close and positive messages.
PopUp is distributed in different rest and relaxation areas:
- Area showroom where people can lie on comfortable beds with mattresses KHAMA.ES The firm gives the opportunity to try five different mattresses, with different levels of comfort.
- Chillout space in which a mattress will become a sofa lounge, where people can half lie down while enjoying a chat… and why not, a comforting nap.
- Coworking area with tables and chairs to be able to, read, study, chat, work… there will be free Wi-Fi and coffee, so if you take your laptop you can break the routine in a perfect environment, while savoring a splendid coffee.
- Desk where attendees will be served by those responsible for the firm.
Vote and win a weekend in a hotel with mattresses KHAMA.ES
The PopUp will create a fun game where you can try the five mattresses displayed by the brand, and a contest will be held in which the user can vote for the favorite mattress, and the winner will be rewarded with a weekend in one of the hotels that is already equipped with signature mattresses.
The essence of KHAMA.ES’s PopUp is to offer the privilege of introducing into our lives the benefits of a quick nap,under the motto ‘You deserve a rest’
KHAMA.ES awaits you in the PopUp of rest,unique in Spain, where it invites you to coffee, wifi and a nap.
PopUp KHAMA.ES
From 28 April to 7 May in C/ Velarde 14, Madrid
Schedule : 28 April from 17h to 20:30 h
April 29 to May 7, from 12 a.m. to 8:30 p.m.
